Katharina Frenzel
Strategy, content & link building
Your holistic SEO & GEO team
We make sure your company is found on Google and mentioned in ChatGPT, Gemini and Google AI Overviews. With strategies that fit your target group and results we make measurable.
- Since 2017
- in search engine optimisation
- 55+
- projects supported
- 4.9 / 5
- from 15 reviews on ratedo.de
SMEs & large companies trust us
We look beyond search engine optimisation.
An effective SEO strategy comes from the interplay of search engine optimisation (SEO), user experience (UX) and conversion rate optimisation (CRO). A website that ranks high on Google but does not convince visitors brings no enquiries. That is why we think about these three areas together from the start.
Since AI systems such as ChatGPT and Google AI Overviews answer questions directly, a fourth area has been added: GEO, generative engine optimisation. Your content should not just appear there, but be cited as a source.
What SEO & GEO is aboutWe create more visibility & revenue.
Since 2017 we have delivered lasting, verifiable growth in visibility, brand awareness, leads and revenue. These are the numbers behind it.
23,300
search terms on page 1 of Google, across all projects since 2017
3.5 m
visitors a year on Mehr Genuss, our own food portal (as of 2023)
55+
projects supported, from regional SMEs to international online shops
4.9 / 5
on average from 15 reviews on ratedo.de
What we can do for you.
From the first analysis to ongoing support. You book what your project needs, and nothing more.
new
SEO & GEO for Google and AI search
Visible in the search results and in the answers of ChatGPT, Gemini and AI Overviews. What Google officially says about GEO, how we measure AI visibility and which tricks do not work.
View service- Potential analysis freeA first assessment of your SEO opportunities, now with an AI visibility check.
- SEO & GEO auditThe technology, content and AI visibility of your website put to the test.
- Keyword & fan-out researchSearch terms and the sub-questions AI systems ask about them, in one keyword map.
- Content for Google & AIContent that convinces readers and is understood by Google and AI systems.
- Technical SEOIndexing, structured data, product feeds and relaunches without losing visibility.
- Digital authorityMentions and links from sources that count in your industry.
- Monitoring & reportingGoogle and AI visibility, visits and enquiries in one report.
How we work together
-
Assess the potential
In the free potential analysis we review your website's SEO opportunities and test whether your company appears in ChatGPT and Google AI Mode for typical customer questions.
Learn more -
Develop the strategy
We dive deeper into your project and develop an SEO and GEO strategy that takes your business goals, wishes and expectations into account.
Learn more -
Implement and support
We implement the strategy step by step. You stay flexible and have fixed contacts who are easy to reach.
Learn more
Small, but powerful.
As a small team with many years of experience, we support you personally, honestly and with short communication channels. This is how we work.
“When I wanted to recommend a client to him, his honesty and integrity showed: he explained that he could not add much value for this client.”
- Honest
- We also tell you when we cannot add much value to your project. Better an honest no than a contract that does not pay off for you.
- Easy to understand
- We explain SEO and GEO so that you can make decisions yourself. Without jargon and with examples from your own project.
- For people, not algorithms
- Whether Google or ChatGPT: in the end, a person decides. That is why we align every measure with the questions and needs of your target group.
- Measurable
- We work with SISTRIX, DataForSEO, Screaming Frog and your data from Google Search Console. Every measure gets a metric by which we measure it.
- Flexible
- We adapt to your situation, whether you are an ambitious start-up, a growing SME or an established large company.
- Reachable
- You have fixed contacts and get a reply within 24 hours. Plus ongoing reporting instead of radio silence.
- Evolving with search
- We adapt your strategy when search changes. Right now that is happening through AI answers in Google and ChatGPT.
Our case studies
All case studies
Mehr Genuss · our own project since 2019
Over 3.5 million visitors a year (as of 2023)
Our own food portal, built from scratch. Among other things in position 1 for “Hähnchen im Backofen” (oven-baked chicken) and “Lachs braten” (frying salmon).
View case study
Karibu · 2021 to 2023
Position 4 for “Sauna”
Europe's largest sauna manufacturer: onto the first page of Google for sauna, garden shed & more.
PRÄMIE DIREKT · since 2019
Position 1 for “Neukundengewinnung”
Top positions for customer acquisition, incentives & more.
RIO · Q4 2021 to Q4 2022
From position 18 to 3 for “Regalsystem”
Shelving systems, vinyl shelves & more: leverage through digital PR & content.
What our clients say.
Reviews translated from German.
“Tom managed the domain move as part of our change of company name. Professionally, independently and transparently, he made sure that we kept our visibility in search. Since then we have been working with Tom to continuously improve our visibility and are very satisfied.”
★★★★★
“I greatly value our long-standing collaboration with the Tokato Media team. I am particularly grateful for the competent and transparent communication, which contributes significantly to our shared success.”
★★★★★
“Tom has the ability to explain the complicated topic of SEO in a way anyone can understand, and works in a very structured and fast way. He responds to every question, however simple, and uses examples to show exactly what is meant.”
★★★★★ 4.6
“Great work that improves our site's ranking step by step. Communication with Tom and Katharina is very pleasant, stress-free and professional. Thank you and keep it up!”
★★★★★
“Working with Tom is a pleasure! In teamwork he stands out for his reliability and effective way of working. I appreciate the way he questions things. With his analytical skills and focus on sustainable results, he is a valuable partner for his clients.”
★★★★★ 4.8
“We value Tom Gleitsmann's work very highly. Highly competent, service- and customer-oriented, the agreed content was implemented purposefully and quickly. Five stars from us. Thank you very much!”
★★★★★
“In our work with Tom and his team on web projects in the construction industry, for an optician and on other tasks, we have always received professional and effective support. The collaboration was characterised by clear communication and targeted strategies.”
★★★★★
“Mr Gleitsmann works with passion and implements things immediately. He advises comprehensively and inspires with his creative and unusual ideas. His work is excellent, professional and reliable.”
★★★★★
“Thank you for the quick and always professional support. The collaboration is full of commitment and we can only recommend the team!”
This is us
As a well-practised duo, our work is shaped by a genuine passion for SEO, transparency and empathy. We deliver a fair, tailor-made solution with an individually agreed scope of services. Since 2017 we have helped companies from a wide range of industries achieve lasting success in search.
Let's find out whether we can help you too!
Tom Gleitsmann
Strategy, content & technical SEO
Ready for a potential analysis?
Tom Gleitsmann looks forward to hearing from you! You will get a reply within 24 hours.
- Send your enquiryA few details about your company. It only takes a few minutes.
- SEO and AI visibility checkWe review your website's SEO opportunities and test whether your company appears in ChatGPT and Google AI Mode for typical customer questions.
- Discuss the resultsYou receive a clear, easy-to-understand summary.