Key takeaways
- In ongoing SEO and GEO support, the measures from the strategy are implemented step by step.
- Typical components are new and revised content, technical optimisation, digital authority, and monitoring and reporting.
- Support can be cancelled at the end of any month. The strategy we created stays with you.
- You have fixed contacts and get a reply within 24 hours.
- Once all measures are completed, we usually carry out a new potential analysis to extend the catalogue of measures.
What ongoing SEO and GEO support is
In ongoing support we implement the planned search engine optimisation measures for your website. It usually follows the strategy. Exactly which measures are used is decided case by case. Some building blocks are part of almost every project, and transparent reporting is always included.
Components of ongoing support
- Content for Google & AI
- New and revised pages with user-centred copy and suitable assets such as infographics, videos or lead magnets.
- Technical SEO
- Ongoing corrections to indexing, structure, structured data and crawler access.
- Digital authority
- Guest articles, digital PR, unlinked mentions and linkable assets for mentions in relevant sources.
- Monitoring & reporting
- Google and AI visibility, visits, enquiries and the hours worked in one report.
How long support lasts
Support lasts for as long as you want. You can end it at the end of any month. In that case we hand over the strategy we created, so you can continue internally or with another service provider.
If we see no sensible starting point for further support, we will tell you. In practice this has not happened so far, because competitors catch up, the interests of your target customers change, and search itself changes, currently through AI answers. That is why, once all planned steps are completed, we usually carry out a new potential analysis and extend the keyword map.
What ongoing support delivers
- Regular new content
- Your website grows with pages that have a clear structure and content that visitors, search engines and AI systems understand.
- More visitors and enquiries
- Better rankings and mentions in AI answers bring more qualified visitors. Lead magnets and user guidance turn them into enquiries.
- More authority in your industry
- Mentions on specialist portals and in magazines strengthen the trust of search engines, AI systems and customers in your brand.
- A well-practised team
- Fixed contacts, short communication channels and a reply within 24 hours.
- Full transparency
- At any time you can see which measures have been implemented, what they achieve and what your budget is used for.
“Great work that improves our site's ranking step by step. Communication with Tom and Katharina is very pleasant, stress-free and professional.”
Tom is responsible for strategy, content and technical SEO at Tokato Media and has worked in search engine optimisation since 2017. Together with Katharina Frenzel he supports companies ranging from regional SMEs to online shops with an international audience.
More about the team